A/B testing by platform

A/B testing on ClickFunnels: how to do it in your funnel

ClickFunnels has its own split test, but tied to the funnel and with lean statistics. With Donnu, you test any funnel page with a clear Bayesian verdict, without depending only on the native test.

ClickFunnels builds sales funnels and lets you inject code in the page header. Donnu comes in there and tests any step: opt-in, sales, upsell. The snippet is under 6KB with anti-flicker, so the funnel page does not flicker and never breaks, which is critical when paid traffic points at it.

How to install Donnu on ClickFunnels

  1. In the page header code. In the ClickFunnels editor, open the page or funnel settings and paste the Donnu line in the header code field (head/tracking code).
  2. Via Google Tag Manager. If you use GTM on the funnels, fire Donnu as a Custom HTML tag.
  3. Publish and confirm. Publish and use the Donnu checker before turning on the ad to the funnel.

What to test on ClickFunnels

Headline and promise

Test the opt-in and sales page headline. It is the highest-impact change at the top of the funnel.

Offer and CTA

Test the button text, the offer line and the urgency trigger. Donnu builds the variation by clicking on the page.

Order bump and upsell

Test the text and placement of the order bump and the upsell offer, where average order value is won.

Frequently asked questions

Does ClickFunnels not already have split testing?
It does, but the native split test is tied to the funnel and comes with leaner statistics. Donnu tests any page with a clear Bayesian verdict and a visual editor, complementing what ClickFunnels offers.
Does the test hurt funnel speed?
No. The snippet is under 6KB, loads async and has anti-flicker, so the funnel page does not flicker. That matters when paid traffic is on it.
Do I need a dev to install on ClickFunnels?
No. It is pasting one line in the page header code field. The rest is done in the Donnu visual editor.

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