Donnu A/B vs VWO
VWO is one of the most complete experimentation platforms out there. Donnu solves the same core problem, optimizing your pages with A/B testing, without the weight and price of an enterprise suite. Here is the direct, honest comparison.
VWO
VWO is strong for large operations: heatmaps, session recording, funnels, advanced targeting and a customer success team. If you need a full experimentation suite and have the budget and a dedicated team, it delivers.
Donnu A/B
Most teams do not need all of that to start winning with A/B testing. They need to build the variation without a developer, understand the result without being a statistician and not blow the budget. That is exactly what Donnu is built for.
The honest scorecard
| Feature | Donnu A/B | VWO |
|---|---|---|
| Pricing | From $29/mo, transparent on the site | Quote-based, enterprise positioning |
| Visual editor | Yes, on your real page, no code | Yes, robust visual editor |
| Statistics | Bayesian, verdict in plain language | Bayesian (SmartStats) |
| Snippet weight | Under 6KB, anti-flicker, never breaks the page | Heavier SmartCode |
| Languages | English, Portuguese and Spanish | English interface |
| Setup | One line of code, or GTM, WordPress, Shopify and Wix | Snippet, sometimes with implementation help |
| Free trial | 14 days free, cancel anytime | Limited free trial |
Why teams choose Donnu
Transparent pricing, no surprises
You see the price on the site and sign up yourself from $29/mo. No negotiation, no mandatory annual contract to get started.
Simple as one click
Donnu focuses on doing the essentials well: build version B on your own page, no code, and read a Bayesian verdict in plain language, no need to interpret a p-value.
Light and multilingual
The snippet is under 6KB and never breaks the page. And the whole product speaks English, Portuguese and Spanish, including support and the report.
Frequently asked questions
- Does Donnu do heatmaps and session recording like VWO?
- Donnu focuses on A/B testing and reading the result, with a report broken down by device, visitor type and traffic source. If your process depends on full session replay, VWO covers that more broadly today.
- Can I move from VWO to Donnu without losing tests?
- You recreate active tests in Donnu, which takes minutes per experiment with the visual editor. Old history stays in VWO. Since Donnu has no lock-in contract, you can run both in parallel for a while and compare.
- Is Donnu statistics as reliable as VWO?
- Yes. Both use a Bayesian approach. Donnu declares the winner with a probability of beating the control and a clear rule (95% plus a minimum sample and minimum time), and shows everything in plain language instead of just spitting out numbers.
An honest comparison by Donnu based on public information. Competitor features and pricing change: check their official site before deciding.